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A practical strategy for sex and relationship professionals to protect their knowledge, use AI responsibly, rethink marketing and build careers around value machines cannot easily reproduce.

AI does not need to replace sexperts to disrupt sexpert businesses. Part Two examines the services, products and income streams most exposed when information and personalised guidance become radically cheaper.

AI is moving from answering questions to organising and modelling individual experts. What happens to sex and relationship professionals when our knowledge becomes interactive, personalised and increasingly reproducible?